Tower Hamlets Council Running Muslim Targeted Adoption Campaign

London Borough of Tower Hamlets running a nationwide campaign to find Muslim couples to adopt children. The campaign focuses on parents who can’t have children or wishes to add a new addition to their family, as well as on children who need a loving home.

It’s a well-known fact that Muslim children are the last to be adopted and many times the council has no option but to consider non-Muslim families thus making the child lose their Islamic identity.

Muslim based design agency Play Studio worked closely with the Council to produce campaign assets including this video below:

For more information about adopting or fostering visit –

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